Fintech & China Specialist with over 11 years international working experience, including 6 years in China. Yassine was featured as one of the world’s top 100 most influential Fintech voices (Onalytica – 2021).
He started his career in Shanghai as an entrepreneur. He worked for two Chinese start-ups before building an e-commerce platform with a Chinese partner. Later he joined Alibaba Group to accelerate AliExpress’s global expansion, then Ant Group to launch and lead Alipay’s multilingual app for non-Chinese users. At Deloitte Paris, Yassine has developed the payment and Chinese consulting practices, and led the China Pay offering. 

Yassine is in charge of the Product & Marketing Strategy at Worldline in Paris and visiting lecturer in leading international business schools and universities. He was featured in over 300 media across 15 countries and speaks 5 languages fluently including Mandarin Chinese.

There are two things that Yassine is passionate about in life: share knowledge & experiences to make people and organizations grow, learn and explore new things. His philosophy: “Give a man a fish and you feed him for a day; teach a man to fish and you feed him for a lifetime. 授人以鱼不如授人以渔” – Lao-Tseu 老子

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